Cross-Screen User Acquisition for Apps & Games
Performance-based mobile and CTV campaigns, expertly managed and AI
optimized to drive incremental revenues.
Trusted by leading apps and games
Choose Your Activation Mode
Run mobile-only, CTV-only, or combine both for cross-screen reach. Flexibility to match your goals.
Run programmatic mobile campaigns independently. Access in-app and mobile web inventory with real-time bidding and AI optimization.
- CPI/CPE/CPA models
- In-app + mobile web
- MMP integration
Launch measurable CTV campaigns for app growth. Attribution-focused connected TV advertising designed for performance, not just reach.
- Performance attribution
- Premium inventory
- Cross-device tracking
Combine mobile and CTV for maximum impact. Unified measurement and retargeting across screens to drive installs.
- Unified reporting
- CTV-to-mobile retargeting
- Full-funnel view
You set the goals,
we take care of the rest.
Performance-focused user acquisition with full transparency and measurable outcomes. Our AI handles the complexity so you can focus on growth.
Find the Right Users
AI-powered targeting delivers high-quality users you care about and uncovers new audiences to fuel growth.
Hit Your Target ROI
Campaigns are automatically optimized to deliver on your specific performance goals without manual adjustments.
Scale Globally
Discover high-value users wherever they are with global campaigns across the largest supply of in-app and mobile-web inventory.
Our Solutions
Choose the engagement model that fits your team and goals.
Full-service managed growth. Strategy, trading, optimization, and creative iteration, handled by our team, aligned to your KPIs.
Access our DSP for in-app and mobile web campaigns. Real-time bidding, AI optimization, and full MMP integration.
Measurable connected TV for app growth. Performance attribution, cross-device tracking, and premium inventory access.
Trusted by global developers.
Driving growth across gaming, fintech, e-commerce, and beyond with proven, measurable results.
Scopely, a leading mobile game publisher, achieved 3.2x ROAS with cross-screen UA
“We couldn't be happier with the results achieved by adFuel, they have become a strong partner for ours by achieving up to 30% higher ARPDAU within a short period of time while considerably decreasing the eCPIs.”
Ready to scale your user acquisition?
Book a demo to see how Adfuel can drive installs and high-value users for your app or game.